An Overview of Our Program & Services
IAG operates leading and diversified internet properties being transformed by the internet, online and offline...our mission is to
harness the power ofinteractivity to make life more productive for real estate professionals.
Some of IAGholdings.com's key competitive Advantages:
- The speed of IAG's business represents a platform for expansion of our media activities.
- IAG has reached critical mass by targeting specific consumer needs through site centric offerings.
- Our technology provides appropriate marketing based on niche specific targeted marketing.
- Campaigns can be developed and established within hours, not weeks or months.
- Scalability: IAG's level of automation provides us with a pre-determined measurable forecast within specific target
markets.
- Our niche positioning creates flexability within our affiliate marketing activities.
- Our display division is in a position to deliver ads appropriate to each of our niche markets.
- Tracking and optimization will be critical to IAG's long range growth plan.
- The biggest diferentiator is scale relative to competition
- Geographic reach which is difficult to duplicate.
- The guarantee of independence, which assists advertisers.
- The developement of small site specific products and services.
- Established relationships with advertisers developed over a number of years.
How do we drive revenue?
We derive revenue from the delivery of banners, skyscrappers, pop-ups, media inserts, among other streams. The trend has been to stimulate
interactive responses by page viewers and to encourage them to click through to our advertising partner's websites. As displays have become more
sophisticated we expect to continue with increasing availablitiy of video to our product offering. Eyeballs have been gradually supplemented by
campaigns designed to trigger a response in the form of a click-through or, indeed, registration for newsletters and/or purchases. We achieve
this by more accurate targeting. The growth of performance based advertising in the classical online advertising business is a factor of
advertisers taking advantage of commercial opportunities available on smaller niche sites.
As an advertiser, you have lower risk if you only have to pay for performance, whereas banner campains are paid for upfront in relation to
page views. Performance advertising is suited to this new medium as far as smaller sites are concerned.
Because of this dynamic, we believe smaller site portfolios will increase the gross margin on a multi-monetization basis. We believe these
factors make IAG/InterNetAssetGroup unique which is why we expect the company to continue to win market share in the new media arena.
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IAG/Internet Asset Group Media Holdings, LLC.
258 keswick Avenue, Suite 258, Glenside PA, 19038
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IAG/Internet Asset Group Media Holdings, LLC.
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